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US Travel Association dia nifidy an'i Geoff Freeman ho filoha sy CEO

sary avy amin'ny US Travel Association
Mpanoratra Linda S. Hohnholz

Nampanantena i Freeman fa "Hanohy hampiakatra ny bar" rehefa miditra amin'ny indostrian'ny dia izy

Ny toko manaraka amin'ny US Travel Association dia hotarihin'i Geoff Freeman, mpitarika fikambanana voaporofo izay manana firaketana an-tsoratra amin'ny fananganana ekipa manan-talenta sy mitondra vokatra manova lalao ho an'ny indostria isan-karazany. Miverina indray izy Fitsangatsanganana US Fikambanana taorian'ny efa ho folo taona nitantanany fikambanana—voalohany tamin'ny naha filoha sy tale jeneralin'ny American Gaming Association ary tamin'ny naha filoha sy tale jeneralin'ny Consumer Brands Association ankehitriny. Hanatevin-daharana ny US Travel izy amin'ny 1 septambra.

Tao anatin'ny 20 taona lasa, Freeman dia nanangana fomba fiasa amin'ny fitarihana fikambanana izay mifantoka amin'ny firaisankina amin'ny indostria sy ny fiovan'ny fanovana. Tamin'ny andraikitry ny mpitarika teo aloha tao amin'ny US Travel, ny asa stratejika nataon'i Freeman dia nitarika ho amin'ny fandresen'ny indostrian'ny sonia mpanao lalàna bipartisan nanangana ny Travel Promotion Act of 2009 ary namorona ny Brand USA. Ny zava-bita hafa dia nahitana ny fitarihana ny ezaky ny indostria tao ambadiky ny famoronana TSA PreCheck sy ny fananganana ny Fivondronamben'ny Fivondronana Mean Business.

As CEO of the American Gaming Association from 2013 to 2018, Freeman led an industry-wide campaign to legalize sports betting and expanded the organization’s membership to include tribal gaming entities. As CEO of the Consumer Brands Association, he galvanized industry support behind a transformation strategy: defining a new brand identity, growing membership, strengthening the organization’s leadership team and re-establishing the association as a Washington, D.C. powerhouse.

Freeman succeeds Roger Dow, who is stepping down following a 17-year tenure as leader of the organization.

Christine Duffy, National Chair of the U.S. Travel Association and President of Carnival Cruise Line, said: “We are proud to welcome Geoff Freeman back to lead the U.S. Travel Association. Geoff is highly regarded in Washington and well known across our industry for his strategic work to conceive campaigns and programs that opened new pathways for growth in the travel economy. Now, returning to lead the association, Geoff will continue bringing a fresh and strategic approach to advancing the mission of U.S. Travel in its next era.”

Freeman said: “I am eager to get to work on behalf of this incredible industry, which has long held a special place for me. There are few industries more essential to the nation’s economy, more connected to consumers and more critical to bringing Americans together than the travel industry. I believe U.S. Travel’s talented team can continue to raise the bar, and I’m excited to roll up my sleeves and get started.”

Added Freeman: “I’m proud and honored to succeed Roger Dow, who has been a profound leader and important mentor to me. I give Roger my sincere thanks for all he has done, for me and for the travel industry.”

A native of Port Washington, Wisconsin, Freeman is a graduate of the University of California, Berkeley.

The nationwide search to identify the association’s next president and CEO was guided by a nine-member Search Committee representative of core segments of the travel industry, led by Duffy and supported by Heidrick & Struggles.

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Momba ny mpanoratra

Linda S. Hohnholz

I Linda Hohnholz no tonian-dahatsoratr'izany eTurboNews nandritra ny taona maro.
Tia manoratra izy ary mandinika tsara ny antsipiriany.
Izy koa dia miandraikitra ny atiny premium rehetra ary ny famoahana gazety.

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